TV, Pre-Roll, Social
2017 Realtor.com campaign. Find your dream home before noy-you finds it.
Finding & Losing Digital Video
Finding your dream home before not-you is as amazing as missing out on it is awful. These films ran back-to-back in social and pre-roll to bring that moment to life.
To help people move on after losing their dream home to someone else, Elizabeth Banks gave home-searchers cathartic activities encouraging them to get over it and start searching again.
Instead of giving someone who got their home before a "not-you" a boring housewarming gift, just send them one of these housewarming GIFS.